Big & Rich are working on a new reality TV series which is being executive produced by actor Mark Wahlberg. Taste of Country reports that the duo shared the news with fans during their set at Country Jam 2018. John Rich asked the crowd, “Would you guys watch a show if it's called 'Living Big & Rich?' We became friends with this actor named Mark Wahlberg. He's like, 'Man, you guys are crazy. I love Cowboy Troy' and he liked our whole thing. We're actually working on a TV series right now and Mark Wahlberg is our executive director so it's pretty cool.”
According to John, the three — John, Big Kenny and Cowboy Troy — are currently shooting the pilot, which should begin airing this fall.